Our latest thoughts, reflections and ideas on engagement
Articles
Here are some of the recent articles we've written. We have published a sample here - please email us if you would like to see full copies of any other articles.
Giving good brand April 2004
Loneliness of the naked CEO May 2004
Just who's responsible for corporate communications? July 2004
As published in ADMAP
Culture is a competitive weapon February 2005
As published in Argent, the magazine of the Financial Services Forum ...view PDF
Is yours a flagging brand? (by2w and boom) May 2006
As published in ADMAP and featured in the India Economic Times ... view PDF
Innovation or Inertia – The Eternal Dilemma for FS Firms June 2006
As published in Argent, the magazine of the Financial Services Forum ... view PDFWant better DM yields? Ask your Internal Comms department January 2007
As published in Argent, the magazine of the Financial Services Forum ... view PDFBlog
Ian featured on Interbrand’s Brand Channel
Ian’s People Management column
The Changeboard/HR circles
The evils of email management - June 2008
The BLT Blog
Books
Brand Engagement by Ian Buckingham
Handbook of Internal Communication
Internal Communication Handbook - Gower (see our chapter - The Aliens Have Landed – The Power of Storytelling in the Corporate World). To see an excerpt click here
Marketing, Metaphor and Metamorphosis - Palgrave. For details click here
Podcasts and interviews
The Cranky Middle Manager Show click here
The Engaging Brand click here
or join in the debate via our facebook group
http://www.facebook.com/group.php?gid=7821691665
Employee Engagement - David Zinger's Employee Engagement and Leadership site click here